“HYBE acquires all shares in Beliftlab ‘HYBE announced on August 10th that it signed a contract to acquire a 51.5% stake in Beliftlab from CJ ENM. As a result, HYBE will own 100% of Beliftlab’.”
[NEWS]
HYBE acquires all shares in Beliftlab 'HYBE announced on August 10th that it signed a contract to acquire a 51.5% stake in Beliftlab from CJ ENM. As a result, HYBE will own 100% of Beliftlab'.🔗: https://t.co/hs6i1B6TV0 #ENHYPEN pic.twitter.com/NTWQh44SOK
— PROD BY ENGENE (@PRODBYENGENE) August 10, 2023
by movingmoonlight
Oh great, now we can finally concentrate our intense hatred for their company onto just a single corporate entity!!! We can now threaten to commit arson on the Hybe building without Hybe stans telling us it’s all CJ’s fault.
WAR IS OVER
NOT A STEP CHILD ANYMORE. hopefully, it will turn into better promo, new dorms, and hybe using correct info and numbers for them 🙏🏻 I hope it will be a good change
idk what to feel about this but i’m hoping for the best 🤞
‘Park Ji-won, CEO of HYBE, said, “HYBE will spare any support so that Beliftlab and its artists can continue to grow”.’
Don’t you dare play with my emotions Hybe! My hopes are getting up but I won’t get too excited just yet..
does this confirm the hybe and mnet beef LMAO.
but i hope this is truly better for them, better promo, theyll prob get ads on music videos now too, no more bunk beds (is this too hopeful…), etc.
what else changes with this? just promo mostly? since they already got their money and music from hybe/bighit?
edit: hybe paid 147 billion won (112 million USD) for them. DAMN.
I’d cuss you out as always HYBE but I’m too happy the custody battle is finally over so I’ll give you your pats for fighting the child warfare system (it’s not because the last time I told to eat shit I got suspended from tt don’t misunderstand)
WE ARE FREE FROM THE CJ AND HYBE BEEF THANK GOD 🙏🙏🙏🙏🙏🙏 now treat them RIGHT
I knew there were something going on! People were calling us crazy.
I hope this means better promotions for enhypen because the 2 companies thing made things a bit off sometimes.
The more I think about it, the more this seems like a better outcome. They already got all the negatives that come with their association with those companies but only got like 70% of the effort from them. Now there are fewer fandoms to deal with, and hybe don’t have the excuse of “we only own 49% of them” anymore.
I welcome this new era of (hopefully) 100% HYBE privilege. Hopefully, this means a new dorm, better promotions both in Korea and abroad, more creative freedom, and their pre-order numbers finally being released since their distributor is changing. If only they could also stop doing dynamic pricing for their tour and pull them out of Momentica, there would be nothing I don’t like about this. But the choices they have been making with their other groups musically have not been great. I am a bit worried about that.
Enhypen finally adopted 😭😭. Although a cynical part of me suspects this comes from the played gg from the survival show, I’m glad someone in hybe got their shit together and saw enhypen’s potential. I hope we can get all the perks all of their other artists get but we shall see. I’m excited but keeping my expectations leveled so I don’t get disappointed
Yaaaasssss
I’m mostly a bts stan but I enjoy hybe groups music, have a soft for enha because i really like their music and always irritated me that they cannot engage or have the same promo style of other hybe groups..like they were cousins while other groups feel more like half siblings so i’m happy. Their music deserve more of the hybe promo l
omg this is the best news for me today (hopefully). I hope hybe will treat them better now that they fully owned enha and finally can blame them 100% too lol Im quite anxious before bcs of the fight rumor but now i feel better bcs whatever it is enha better be with hybe rather than cjm
Crazy neeews I was surprised but I think a lot of us were expecting the belift would eventually become either fully CJ or fully Hybe and I think this is the better option for sure!
My guess was that them having such a small dorm and some other promo decisions was because of their budget being tighter cause of CJ, but belift does make their own decisions as a separate label, so we’ll see if things change I reaaaaaaally hope they’ll do for the better.
I hope that their album distribution will be moved from Genie/Stone Music to YG plus like other hybe artists. The delayed shipments, lack of proper number reporting was because of them I think, their stocking was extremely conservative hardly seen a group match their circle and hanteo numbers as close as enha.. also the delays, not sure if other groups with YG distro also had the issue of US and EU distribution being delayed? If yes then we won’t be completely out of the trenches but we’ll see…
There were some things that CJ probably helped with, but they didn’t do all that much so having this clearer corporate structure and Hybe having more stake in Enha’s success will be so much better.
And now I want to see En’s achievements boasted everywhere and a better dorm!!!
Omg I’m a bit emotional! We kinda won?! This is such a great news to wake up to and I hope means only better things for our boys! Especially since HYBE spent so much money for them, they must know their value!
p.s get them better dorms finally please!
Why did people think hybe and cj were fighting?
sobbing and screaming that I can’t say I’m supporting the boys every time i pick up a bag of dumplings at the store
(CJ Group owns Bibigo and lots of other Korean food brands popular in the US)
Exciting and scary at the same time! I’m really hoping some changes will happen for the better. Our boys deserve more.
I’ve always had an inkling that after 3 years hybe will fully acquire enha. Enha has always been fronted as a hybe group since the beginning never wake one’s. Cj enm mostly does this 2 year groups fast ROIs and if no ROIs then a loss for them. They barely seem to want to invest on very long term groups with the storytelling, music production, styling etc. And some other things. But on a different note, I’m wondering if they will now reveal enha’s POs or will it still be like bangtan’s with no POs posted
Let’s be real, all work were done by hybe. That’s only fair, really.
finally!
I’m really happy to hear this news! Our Enha is no longer a Hybe step-child! I honestly didn’t expect Hybe would buy out CJ, but now that they have I have greater hope for Enhypen’s future. I really hope things improve in all areas for them. And I wonder if this buyout and the rumors of them getting a brand deal with Samsung are related.
This is good, hopefully they would treat them better. But they have been ignoring some of their achievements and accomplishments in the past though…